Tera Fera
Tera Fera makes Balinese teak furniture, a category that’s crowded and usually treated like commodity decor. My job was to take that familiar material and build a brand that actually reads as luxury instead of tourist-market. I developed the name, identity, and visual system to give the wood a sharper, more intentional point of view.
The site and product story carry that same elevated, stripped-back clarity.
The Tera Fera Lifestyle
We built Tera Fera with evolution in mind. Even though it starts in Balinese teak furniture, the brand system was designed to grow past the category from day one.
The custom type, patterns, and textures weren’t made as decoration but as the foundation for a larger lifestyle world the client can expand into. The identity gives them room to scale without losing the grounded character that makes the brand work.
