Founder + Creative Director
Turned children’s wartime drawings into digital assets that actually moved the needle. An NFT collection built from Ukrainian bunker sketches earned global media coverage—and more importantly, funded real aid.
Founder + Creative Director
Created a Johnnie Walker campaign that took over NYC when everyone else bailed. Flipped “NYC is over” into a full-city rollout—from Times Square to bus stops—with one message: New York is just getting started.
Founder + Creative Director
Built a patented e-commerce platform from scratch. Scaled to $50M using integrated blockchain tech and seamless APIs. Full tech ownership. Full disruption.
Creative Director
Led the full visual reinvention of Häagen-Dazs across major U.S. markets. Brand overhaul + nationwide campaign = premium ice cream turned cultural signal.